How Zudio and Westside conquered India’s Fashion market and made 11069 crores? | IBP
A Think School Indian Business Podcast interview, hosted by Ganesh, with a senior executive of Trent (the Tata group retail company behind Westside, Zudio and the Zara joint venture); the guest's name is not clear in the captions. The guest traces Trent's history from an exit from cosmetics in the late 1990s to a private-label Westside, then explains how stores are chosen using three filters: a relevant micromarket and catchment, a workable building scheme, and economics with long leases. He says Zudio grew from about seven stores to roughly 640, and explains why Zudio stays offline, with the host's example that a 300 rupee item loses about 60 rupees to last-mile delivery. They also discuss customer relevance, age as a psychological window, and the three variables of product, channel and experience. Sponsor: Odoo, thanked mid-episode and linked in the description. PARTIAL COVERAGE: this note is based on the opening, the Trent history, the store location section, the online choice section, the customer behaviour section and the closing recap, and may not cover every point in the roughly 62 minute video. Store counts, margins and claims are the speakers' own, were current at the time of recording, and are not independently checked. Nothing here is financial advice.
